23/09/2019

Planium lands in Solferino, in the heart of Milan

In September 2019 Planium opened the season with a new exhibition venue in Milan. For the brand, which has been experiencing an intense and passionate phase of production in the TGroup factories in San Giuliano Milanese, it is the opportunity to complete a path and to look at a context used as a showcase in the heart of one of the European capitals of design, that in the area is going alongside the offer of art and antiques that distinguished it until the 20th century.

Solferino, a renowned street as it is central and associated with the headquarters of the historic newspaper Corriere della Sera, refers its name to a famous battle during the Second War for the Italian Independence. Today it is the core of the "Brera Design District", which takes place in October and the "Fuorisalone", the usual and important appointment in April, a Milanese event that brings thousands of people from all over the world to the streets every year, reviving a quiet bourgeois district.

For Planium, positioning in this context indicates the desire to add its own presence and its innovative spirit to the numerous energies of the context, that of a compact community, that manages to determine the tastes and trends not only in Italy and Europe, but also worldwide. In this context MetroQuality, "Laboratory of Ideas", is an exhibition space on two floors, of which the first one is currently furnished according to a stylistic theme, that refers to a certain period in the history of the Italian design.

450 m² at the service of Made in Italy and of selected companies to which Planium belongs, Unique Surface, which offers innovative solutions for architecture and contract, self-laying floors and coatings with elegant and unusual metal finishes, dry installed with practical reversible fixing systems in a puntual manner: mechanical, one-click, magnetic, simple support; for traditionalists, laying with glue on the floor or on the wall is also possible. Raised but not only is MR01 Modulo Radiante, the first floating floor to have an integrated radiant hydronic system: maximum comfort, efficiency, minimum consumption and environmental impact.The range of choice of the metal finishes goes transversally: from the classic warm tones of copper, bronze and brass, all offered in different textures, up to the most popular ones today, such as stainless steels, the surprising Calamine, the oxidized steels.To the themes developed for the Design, Planium supports other, always brand priorities: Ecosustainability, respecting the environment for the use of completely reversible installations, recyclable materials and production processes among the least impacting, Comfort and Functionality obtained thanks to technological innovation, so that the solutions realized are also personalized, according to every need.

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The Shadow Light line, designed by Maurizio Galante & Tal Lancman and made in each of its components by PLANIUM, is currently on display at the headquarters of Galerie Armel Soyer in Megève, a popular ski resort in France.

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A specialized team will be able to study and realize ad hoc projects or work side by side in co-design to the client who wishes it.

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Gran Design Australia dedicated an interesting article to the importance of the choice of materials. The resulting well-being influences your body and your mind! The Planium brand has always been close to important issues such as eco-sustainability and the recyclability of raw materials and production processes.

Indirizzo

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Via L.Tolstoj 27/A, 20098
San Giuliano Milanese (MI)

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+39 02.9831902
+39 02.98128248

Indirizzo

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planium@planium.it

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Planium by Terenzi Srl
Headquarters:
Via L.Tolstoj 27/A, 20098 San Giuliano Milanese (MI) - Italy
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